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Tissue Pack Innovation Lab

Research

Sustainable and Alternative Fibers Initiative (SAFI)

Upper left image is some stacked hay bales; Upper right image is some stacked tissue paper rolls; lower image is the logo of SAFI Consortium- Tissue Pack Innovation Lab, College of Natural Resources at NC Statue University

The Tissue Pack Innovation Lab is evaluating the performance of hygiene tissue products made of non-wood fibers, in collaboration with Sustainable and Alternative Fibers Initiative (SAFI) Consortium. In a sustainable and economic vision, this initiative aims to evaluate the potential of alternative fibers from agricultural residues as a supply for the tissue industry.

Invention Disclosures

In just three years the Tissue Pack Innovation Lab has filed 10 invention disclosures and five patents. Our approach is data-driven and business-oriented. This is a sample of our R&D pipeline:

Infographic summarizing the Tissue Pack Innovation Lab’s R&D pipeline, featuring fiber reduction, bio-based additives for bulk improvement, antimicrobial tissue, and fast disintegration technologies- Tissue Pack Innovation Lab, College of Natural Resources at NC State University

Comprehensive Benchmarking

We have performed cross-sectional analyses for the hygiene tissue industry in North America. In our comprehensive benchmarking, we have analyzed 95% of the market, the analysis includes complete product performance (lab testing), pricing, correlation of product performance and pricing, the value of sustainability on the shelf and evolution of private labels.

Benchmarking scatter plot of tissue products showing that higher absorbency capacity and wet tensile energy absorption are associated with premium and ultra market segments- Tissue Pack Innovation Lab, College of Natural Resources at NC State University